Thought Leadership

/Thought Leadership
15 03, 2017

This Year’s Mobile World Congress Highlights

2018-02-18T20:44:38+00:00

2017’s biggest mobile event is over for another year, even though smaller events will be taking place in Asia and the Americas later in the year. As usual, most major manufacturers showcased their new devices for 2017, but there were no huge surprises. Most devices focused on bigger and better screen space and more impressive cameras, with the occasional ‘ah cool’ moment like the Alcatel A5’s sound-responsive LED cover. Of course, the smartphone most discussed wasn’t actually there. Samsung used the MWC to let us know they’d be unveiling the Galaxy S8 on March 29th, so we’ll have to wait a little longer for one of the biggest devices this year. The other big splash wasn’t something new, but rather the revamp of an old favourite. The Nokia 3310 is back in a variety of pretty colours and an updated Snake. How this will actually sell remains to be seen. [...]

This Year’s Mobile World Congress Highlights 2018-02-18T20:44:38+00:00
29 12, 2016

2017: We predict next year’s big trends

2018-02-18T20:44:38+00:00

Last year, we set out the top six trends we expected to see in 2016, from an increase in mobile payments to a watershed year for VR. Would it be blowing our own horn to say we got it right? Probably. We did though. So what do we expect to see in 2017? We're going to spend more time in virtual worlds This was also one of our 2016 predictions and we were particularly pleased to see it happen. 2016 was a dream year for VR fans! A lot of great products launched, from the HTC Vive to the Samsung Gear VR. Whether you've tried it or not, VR is simply an incredible amount of fun, and with VR providers scrambling to become the household name, this is a trend that is going to shoot straight from 2016 into 2017, and beyond. VR has some handy real-world applications like remote meetings, but let's be honest. Most of [...]

2017: We predict next year’s big trends 2018-02-18T20:44:38+00:00